Badger or Bust

3 Titles

A British reality television series in which Ruth Badger attempts to help turn failing businesses into successful companies. Business consultant and sales guru Ruth Badger takes on some of Britain's worst sales teams and turns them around. The Badger has just seven days in each company to identify what the problems are and then put a new sales strategy into practise. First, Ruth has two days to observe the company, interview key staff and set sales challenges to uncover the company's strengths and weaknesses. On the third day she shows the MD secret footage filmed by mystery shoppers to ram home the problems on the sales floor. Then it's time to gather the troops and tell the assembled employees and the boss what's she found and what she intends to do about it.

Broadcast Platform
  • Television
Programme Name
  • Badger or Bust
Channel
  • TV One
Broadcaster
  • Television New Zealand
Description
  • A British reality television series in which Ruth Badger attempts to help turn failing businesses into successful companies. Business consultant and sales guru Ruth Badger takes on some of Britain's worst sales teams and turns them around. The Badger has just seven days in each company to identify what the problems are and then put a new sales strategy into practise. First, Ruth has two days to observe the company, interview key staff and set sales challenges to uncover the company's strengths and weaknesses. On the third day she shows the MD secret footage filmed by mystery shoppers to ram home the problems on the sales floor. Then it's time to gather the troops and tell the assembled employees and the boss what's she found and what she intends to do about it.