ASB Business
-
1Today's consumers are spoiled for choice with so many different brands available. What makes shoppers choose one brand over another?
Speakers
- Kevin Roberts (Author and Head of Saatchi and Saatchi Worldwide)
- voxpop
- Tom Flocco (CEO Jim Beam Brands)
Live Broadcast
- No
Commercials
- No
Primary Title
- ASB Business
Date Broadcast
- Friday 23 April 2004
Start Time
- 06 : 30
Finish Time
- 07 : 00
Duration
- 30:00
Channel
- TV One
Broadcaster
- Television New Zealand
Classification
- Not Classified
Owning Collection
- Chapman Archive
Broadcast Platform
- Television
Languages
- English
Captions
Live Broadcast
- Yes
Rights Statement
- Made for the University of Auckland's educational use as permitted by the Screenrights Licensing Agreement.
Genres
- Business/Financial
Speakers
- Kevin Roberts (Author and Head of Saatchi and Saatchi Worldwide)
- Tom Flocco (CEO Jim Beam Brands)
- voxpop