1Analysis of the world of advertising - has cold science replaced hot creative? Has the glamour gone, or has the game simply changed? A look back at the glory days of advertising, followed by analysis of the new reality.
- Start 0 : 00 : 20
- Finish 0 : 34 : 45
- Duration 34 : 25
Reporters
- Jose Barbosa (Reporter, Television New Zealand)
- Russell Brown (Interviewer)
- Will Pollard (Reporter, TV3)
Speakers
- Hazel Phillips (Author, "Sell!")
- Cindy Mitchener (Partner, Mitchener Gillman Communications)
- Melanie Reece (Head of Integration, Mediaworks)
- Dick Frizzell (Artist)